Sorry for my French

July 1st, 2019 | bezkor | news eng

Sorry for my French

The lecture by Anastasiia Biletska, co-organizer of Ukrainian brands booth at Maison & Objet exhibition in Paris, was held at KIFF – Kiev International Furniture Forum 2019.

Anastasiia Biletska is a successful architect, creative director of Maino Design Ukraine and helps Ukrainian designers to present their works at the exhibition in Paris.

Today Anastasiia has held an interesting lecture “Sorry for my French” at KIFF 2019. The works by Ukrainian designers-participants of Maison & Objet exhibition were presented at the lecture, as well as the concept of Ukrainian Design Brands, Ukrainian designers’ booth at the exhibition in Paris.

At the international furniture exhibition KIFF there is a design platform “Sorry for my French”. Here you can see the favourites of the French salon and news characters in Le Figaro and January edition of Maison & Objet, namely the participants of Ukrainian Design Brands vol.2: MZPA, Qualita, Goloob and Next Level Lighting.

How to make participation in the international exhibition a launch pad for export

June 30th, 2019 | bezkor | news eng

How to make participation in the international exhibition a launch pad for export

A very useful lecture on relevant topic “How to make participation in the international exhibition a launch pad for export” has been held at Kiev International Furniture Forum KIFF 2019 today.

The speaker of such a relevant for Ukrainian designers and manufacturers lecture was Sana Shevchenko, director and media coordinator of Maino Design Ukraine, co-organizer of Ukrainian brands booths at Maison & Objet.

What should be taken into consideration when you make a decision to participate in the professional exhibition:

Specialization of the exhibition;
Rating of the exhibition and the season when it is held;
Peculiarities of the market and how your products match it;
Additional opportunities at the exhibition;
Geographic remoteness of the exhibition.

Analysis of the exhibition opportunities using the example of MAISON & OBJET Paris:

MAISON & OBJET is not a mere exhibition. It is a smart mechanism uniting exhibition opportunities with professional online platform MOM (MOM is only for business, i.e. for buyers, architects, the owners of salons and professional agents);
PR-cooperation offered by the exhibition for relatively small price can be of great help for your PR-specialist during preparation for the salon;
Two editions of the exhibition per year (January and September) allow you to choose convenient schedule of your “exhibition tour”.

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